Dorian Vorn is a pseudonym.
I’m not a public person anymore. But there was a time when I taught, spoke at industry conferences, and was fairly well known in my country. Those were the worst years of my life. It took me standing in front of countless audiences to finally admit something to myself: first and foremost, I’m an absolute nerd, completely absorbed in search advertising. I’m not a brilliant public speaker, and I’m certainly not a gifted teacher.
Around the same time, something else happened that changed my life. While I was still speaking at conferences and was known in my country for my work on advertising fraud, I received an anonymous threat. The sender strongly suggested that I stop my educational work immediately and hinted that they knew where my family lived. I took it seriously and decided to step out of the public eye. Over the years I’ve learned that people who make money from advertising fraud don’t always stay within the boundaries of decency or the law. That’s why I work under a pseudonym today.
I now live in the United States. This country has become my new home, and I genuinely feel safe here. Still, I believe a little caution is simply common sense.
That said, I’m always happy to meet good people. I’m not hiding. I simply prefer not to attract the attention of the wrong ones. If you’d like to talk, email me at [email protected]. I’ll always reply. And if you’re interested in working together, I’m happy to meet in person as well.
There’s one more thing I’d like you to know. Everything you read on this website is written by me in my native language first. After that, I translate it into English with the help of AI. When I do, I deliberately ask the model to preserve my writing style, so every now and then you may notice something slightly Eastern European in the way these articles sound.
That’s intentional. I want these texts to feel like they were written by a real person, not by another anonymous marketing machine.
I’ve been working in paid search for about fifteen years, almost entirely with service businesses. Click fraud entered my life a little over ten years ago, completely unexpectedly, and quickly became the hardest professional problem I had ever faced. I had to study it from the ground up, develop my own approaches, test countless ideas, throw many of them away, and keep searching for better ones. It was a long road filled with both successes and failures.
Today I can confidently say this: I personally don’t know another PPC specialist in the United States who has spent as much time thinking about click fraud as I have. Maybe such people exist. I simply haven’t met them.
I’ve intentionally looked for professionals who share the same level of interest in this subject, but without success. To my regret, click fraud remains surprisingly far from the center of attention in the PPC community. Fortunately, that’s exactly where I can help.
If you suspect that part of your advertising budget is quietly disappearing somewhere it shouldn’t, I’d be glad to help you figure out what’s really happening. This isn’t a marketing slogan. I genuinely dislike people who make money by draining honest advertisers’ budgets, and fighting them has become something of a personal mission for me.
If we work together, you’ll have a senior PPC specialist managing your campaigns with the same level of care and attention you’d expect from a good agency. Google Ads Search, Microsoft Ads, and Meta are all part of my daily work. I have fifteen years of experience and hold a current Google Ads Search certification. Although, to be honest, the best proof of my qualifications is probably the content of this website. It shows not only what I know, but how I think.
Here’s how I work. Before launching campaigns, I build a dense analytical layer around them: monitoring systems, reporting, automated checks, alerts, and custom triggers designed to detect important changes as early as possible. From there, automation and human judgment work together. When a trigger fires, I review the situation personally and decide what should happen next. That applies both to normal campaign management and to click fraud detection.
If you’d like, you’ll have access to the same reports I use myself. You can also receive real-time alerts whenever the system detects critical changes related to suspicious click activity.
I’m not a typical freelancer for one simple reason. Freelancing isn’t my final destination. I’m at the beginning of my professional journey here in the United States, while simultaneously building my own AI system for fighting click fraud. If everything goes according to plan, one day it may automate a large part of what currently requires human expertise.
Its biggest difference from most existing solutions is its philosophy. Instead of sitting on the advertiser’s website trying to recover money after it’s already gone, my approach works from the advertising platform side, aiming to stop fraudulent spending before the money disappears.
At the same time, I’m building an agency. Over time, more click fraud fighters will join the team.
My plans are ambitious, and they’re built for the long term. The very first clients, however, always become a special part of any company’s story. That’s why the people who choose to work with me early on will always hold a special place in my business. Relationships built at the beginning tend to last, and so do the advantages that come with them.
If you think we might be a good fit, I’d be happy to hear from you.